Another way is to just simple ask your customer what they want, and than offer that with value added to make your new customer more than willing to want to do business with you. Use a survey or a poll to gather information about what it is that your customer wants. Another for of find out what your new customer might like best is to do a Pay Per Click (PPC) ad with two different variation of what you offering and see how they work with your current customers. depending on the results you will know what get more new customers best.
Follow-up with your prospects, because chances are they're think about your business product benefits and they will enhance or better their life. But there might be un answered questions they have in their minds that need to be resolve before they feel comfortable to become a customer.
Regardless of your business, there are many ways to find new customer, but when you create a way in which the new customer finds you, chances are they will be with you for the life of your business.

